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Mobile Commerce

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Goal: Provide the ability for users to purchase products through a ski resort app.

  1. Brainstorm a list of items to purchase on a phone. Then go back and review each one. Are there technical limitations? Is too much information required to capture on a phone? Does it make sense to purchase these on a phone vs. desktop?
  2. Currently the app is tied to a single user so facilitating family/group purchases won’t work. Work with enterprise team to get APIs on the roadmap and keep family/guest flows for Phase 2.
  3. Map out the flow and decision logic. Consider both guest users and authenticated users – how is the flow different for each?
  4. Create the experience to quickly purchase the right products and display the products in a meaningful way that users can easily understand and interact with.

Finally we tailored each flow to look and feel native to each mobile OS to increase adoption and comfort with a new purchase interface.

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Copyright Ben Gonzalez © 2015-2016
  • Home
  • Portfolio
    • Mobile Commerce
    • Heads Up Display
    • Mobile Platform CMS
    • Data Visualization
    • Wire Framing
    • Hunt and Fish App Platform
    • Meta Watch Ski App
    • UX Coaching
    • Video Production
  • Resumé
  • About
  • Contact